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Nancy Germond

Nancy Germond’s three decades of risk management experience give her unique insights and abilities as a consultant. An accomplished risk and claims manager, Nancy authored scores of risk-management related articles, White Papers and has presented for organizations like the Public Risk Manager Association (PRIMA) and the Society for Human Resources. Nancy Germond is the former…

Marketing Using Emailed Newsletters

If you knew the names, addresses and phone numbers of 500 people who were unhappy with their current insurance provider, what would you do with the list?

Competition Commoditization Vs. Differentiation Which Will Prevail? It Depends On You!

Do you want to be different than your competitors or do you want to sell a commodity? Click here to see the difference and how competition can be healthy for you.

How To Build A Book Of Business

Here are the steps in creating and implementing a marketing program that works well for insurance agencies.

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